Vietnam Motor Show 2019 (VMS 2019) officially opened today – October 23, 201 at Saigon Exhibition and Convention Center (SECC).
The five-day event, held by the Vietnam Automobile Manufacturers’ Association (VAMA) in collaboration with the Vehicle Importers Vietnam Association, features 15 renowned automobile brands such as Audi, Ford, VinFast, Honda and Lexus.
Covering an area of over 20,000 square metres, the show also features nearly 200 booths displaying products of the automobile support industry.
VMS 2019 will apply new digital technologies to enhance the visitors on-site experiences with car brands and create effective interactions between customers and businesses.
For the first time at Vietnam Motor Show, a smartphone application will be used to manage every activity throughout the exhibition, helping the viewers to select cars shows which are suitable to their schedules.
This advanced technology in combination with big data and artificial intelligence (AI), will ensure brands connections with attendants and provide information tailored to the needs of potential customers.
The event is expected to attract some 200,000 visitors, and millions of live video streaming viewers.
According to VAMA Chairman Toru Kinoshita, despite challenges, the Vietnam auto industry has recorded an annual average growth of 33%, with positive market signs boding well for producers by year’s end.
The annual event is considered as a playground for automobiles manufacturers and importers in Vietnam.
By NDO/ VNA