MM Mega Market Hiep Phu transformed into a shopping store from the original wholesale mega market model. This is the first mall in district 12 of Thai-backed, MM Mega Market Vietnam Co. Ltd.
– My Huyen
MM Mega Market Hiep Phu has transformed its business model into a complex store of shopping, entertainment and more tap into the new trend of shopping in District 12 market where the economy reached the new phase of development. The store is one of the largest of the company and is expecting to grasp opportunity by its strategically location, Northwest gateway of Vietnam’s Ho Chi Minh city.
This transformation to fulfill its goal to innovate and develop of the company. MM Mega Market store Hiep Phu. Therefore, MM Mega Market Vietnam focuses on investing in human resources, promoting cooperation with domestic suppliers to enhance its ability to serve customers, said Bruno Jousselin, CEO of MM Mega Market.
Related: MM opens first supermarket in Vietnam
The opening ceremony of MM Mega Market Hiep Phu took place concurrently at National Road 1A, ward Tan Thoi Hiep, District 12 in HCMC on November 30. The ceremony. The store attracted many famous brand partners such as Addidas, Medicare, Galbi House … from day one.

MM Mega Market Hiep Phu transformed into a shopping store @ My Huyen
According to Mr. Nguyen Van Hai, Chairman of People’s Committee of Tan Thoi Hiep ward, MM Mega Market Hiep Phu has achieved many positive results by the previous business model. However, the competition in the market has gone fiercely, this initiative transformation will help the company better compete with other competitors in the potential market.
MM Mega Market Hiep Phu has provided food products to more than 45,000 customers in the district and surrounding areas each month during the past 14 years while maintaining the supermarket model.
The new model of MM Mega Market Hiep Phu will firmly confirm the company’s stragetry “Green Retailer” in Vietnam and the globally. Accordingly, MM Mega Market Hiep Phu focuses on investment in fire protection systems, energy-saving light pipes to minimize CO2 emissions and energy-saving LED lighting systems.
Launching the new look which is different from other stores within MM Mega Market Vietnam, the store aim to provide safety and comfortable environment for customers, partners and employees.
MM Mega Market Vietnam has got 20 stores, 5 platforms in 14 cities and provinces with nearly 4,000 employees (full time & part-time employees), out of which, over 99% are Vietnamese staff.
So far, the company has trained and developed more than 15,000 high-quality personnel for the modern trade sector. Every year, the company recruits up to 2,000 seasonal employees to serve customers over the traditional lunar new year. In addition, MM has been supporting university students looking for internships and career opportunities.